How Search Engine Algorithms Affect Website Rankings ? Nuve ...

In website publishing there are guidelines that webmasters and web users alike should be aware of. These are meant to promote ethical online practices and encourage responsible Internet usage. But despite the efforts of search engine companies to filter out websites containing suspicious elements, why are there still many deceitful activities online?

There are a number of reasons why some Internet savvy individuals engage in black hat SEO. One, they (webmasters) believe that they can trick search engines. Two, there are webmasters who think they won?t be caught because search engines do not pay attention to these things. Third, search engines impose penalties in different forms and levels, though most often a website is delisted from result pages once it is caught spamming.

This is why search engines continuously improve and change their algorithms (usually without announcing it it) to ensure that only the most significant website would appear on the result page. Examples of these are the recently implemented Google Panda and Penguin, both aiming to discourage webmasters from producing over optimized, spam-filled, and low quality websites.

It?s only natural for companies in Singapore to consider submitting their websites to Google, which is one of the largest and arguably one of the widely used search engines in the world. Given this line of reasoning, it only follows that the kind of SEO companies in Singapore businesses should hire must be aware of Google?s webmaster guidelines. The webmaster guidelines cover three areas of website publishing, namely technical, design and content, and quality guidelines.

However, there are times when search crawlers would find something suspicious in your website even when know your website contains no malicious element. Things like these do happen especially when your webmaster tends to over experiment. Although nothing is wrong with using trial and error, a good webmaster should immediately recognize his or her mistakes before it?s too late.

It?s crucial that when you choose an SEO company it shouldn?t only be professional but also updated with search engine algorithms. Everything about SEO is bound to change so go for an SEO SG company that is flexible and not easily intimidated by these changes.

Related articles on SEO sg or visit www.magicwebs.com.sg

Source: http://nuve.com.au/benefits-of-seo/how-search-engine-algorithms-affect-website-rankings/

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